2024.10.08|

Collaboration Between Euglena Co., Ltd. and Kind Kones: Launch of Limited Edition Eco-friendly and Healthy Ice Cream

Euglena Co., Ltd. (Headquarters: Minato-ku, Tokyo; CEO: Mitsuru Izumo) is excited to announce a new collaboration with Kind Kones Pte. Ltd., a Singapore-based company known for its plant-based ice creams. Together, they are launching two limited edition ice cream products featuring nutrient-rich Euglena from Ishigaki Island: the "Okinawa Green" and the "Okinawa Zenwich." These products will be available in Malaysia starting from Saturday, September 28, 2024, and in Singapore from Saturday, October 5, 2024, at all Kind Kones stores (five in Singapore and two in Malaysia).

Concept of the Collaboration
As economies around the world continue to grow, so does the prevalence of lifestyle diseases such as diabetes, and the awareness of health and wellness is increasing. Euglena Co., Ltd. currently sells "Euglena P-3" supplements containing Ishigaki Island Euglena in Singapore and exports Euglena powder and supplements to China, Europe, the US, and Asia. Given the growing global demand for health-conscious products, this collaboration with Kind Kones—a company specializing in plant-based ice cream—was initiated to further expand Euglena's global presence.

Kind Kones prides itself on its philosophy of "being kind to your body, the environment, and others." Their ice creams are made entirely from natural, plant-based ingredients, free from animal products, dairy, eggs, preservatives, and artificial additives, making them a guilt-free treat for health-conscious consumers. Euglena Co., Ltd., meanwhile, operates under the guiding principle of "Sustainability First" and engages in healthcare, biofuel, sustainable agritech, and social business initiatives, all aimed at improving the health of both people and the planet. This collaboration was made possible through the shared values and goals of both companies, to promote health and environmental sustainability through their businesses.

Product Overview
The "Okinawa Green" is a plant-based ice cream that combines matcha and Ishigaki Island Euglena. Euglena is a type of algae rich in 59 essential nutrients, including vitamins, minerals, and amino acids, making it a true superfood. The ice cream is made with two types of plant-based milk—coconut milk and almond milk—and is sweetened with natural cane sugar for a mild and refreshing sweetness. Mixed with crushed cookies (made with Euglena and roasted tea) for texture, it offers a delightful eating experience. The "Okinawa Zenwich" is a sandwich ice cream featuring "Okinawa Green" ice cream between two roasted tea-flavored cookies made with Ishigaki Island Euglena, providing a crispy texture to complement the creamy ice cream.

Product Details:

  • Okinawa Green
    • Sizes: Single (118ml), Double (236ml), Pint (473ml)
    • Prices (SGD): 8.80, 13.80, 18.50 / (MYR): 15.50, 21.50, 34.50
    • Ingredients: Matcha powder, almond milk, coconut milk, cane sugar, Euglena gracilis, cookies (roasted tea powder, almond, gluten-free flour, oats flour, cane sugar, Euglena gracilis)
Okinawa Green
  • Okinawa Zenwich
    • Size: 118ml of Okinawa Green ice cream with two cookies made from Euglena and roasted tea
    • Prices (SGD): 10 / (MYR): 22.50
    • Ingredients: Matcha powder, almond milk, coconut milk, cane sugar, Euglena gracilis, cookies (roasted tea powder, almond, gluten-free flour, oats flour, cane sugar, Euglena gracilis)
Okinawa Zenwich

Available at: Kind Kones stores (5 locations in Singapore, 2 locations in Malaysia)

About Ishigaki Island Euglena
Euglena is a unique microalgae with characteristics of both plants and animals. Grown in the rich natural environment of Ishigaki Island, this superfood is packed with 59 essential nutrients, such as vitamins, minerals, amino acids, DHA, oleic acid, and a rare polysaccharide called paramylon. It also boasts high nutrient absorption due to its lack of a cell wall. In 2019, Ishigaki Island Euglena became the first in the world to receive the ASC-MSC Seaweed (Algae) Certification, recognizing its sustainable cultivation practices, contributing to the achievement of SDG Goal 14.

Ishigaki Island Euglena

About Kind Kones Pte. Ltd.
Kind Kones is a natural, plant-based ice cream brand with stores in Singapore and Malaysia. Their ice creams are free from dairy, soy, gluten, refined sugar, and artificial additives, focusing on the use of all-natural ingredients. With the philosophy of "being kind to your body, the environment, and others," Kind Kones is dedicated to providing healthier, more mindful ways to enjoy sweets.
https://kindkones.com/

About Euglena Co., Ltd.
In 2005, Euglena Co., Ltd. became the world's first company to successfully establish outdoor mass cultivation technology for edible microalgae Euglena (Japanese name: Midorimushi). Defining "Sustainability First" as its company philosophy, Euglena engages in various businesses including the development and sales of foods and cosmetics utilizing microalgae like Euglena and Chlorella, the manufacturing and development of biofuels, provision of genetic analysis services, and ventures in the sustainable agritech field using unutilized resources. Since 2014, the company has been continuously implementing the "Euglena GENKI Program," delivering Euglena cookies rich in essential nutrients to children in Bangladesh.
https://euglena.jp.