Euglena Co., Ltd. proposed integrating algae into daily diets as a means to promote a healthy and sustainable lifestyle under the concept of "藻活(Mokatsu)." The booth featured exhibits on the functional properties of microalgae such as Euglena, Chlorella, and Aurantiochytrium, as well as seaweed, aiming to spark interest in new lifestyle choices. By incorporating algae into meals, the company aims not only to help improve nutritional balance but also to contribute to planetary health, offering sustainable solutions that benefit both people and the environment.

Additionally, looking at the overall Health Expo, there was a noticeable increase in exhibits related to longevity and health maintenance compared to previous years. Research on ingredients that support autophagy (cellular self-cleaning) is progressing, and the development of foods and supplements aimed at extending healthy lifespans appears to be accelerating.

Talks held at the event also covered the global expansion of healthcare products. The health food market is growing worldwide, and Japanese ingredients and technologies are beginning to gain recognition overseas. Interest in functional foods and superfoods is rising, and we look forward to seeing how Japanese manufacturers expand their presence in global markets.

About Health Expo 2025
Health Expo 2025 is a major event showcasing the latest trends and innovations in health, wellness, and longevity. The exhibition features a wide range of products and technologies, including functional foods, supplements, and healthcare solutions aimed at improving overall well-being. This year, there was a notable focus on longevity-related advancements, such as ingredients that support autophagy and products designed to extend healthy lifespans. Additionally, discussions on the global expansion of Japanese health and wellness products highlighted the growing demand for functional and sustainable solutions worldwide.